We became addicted to the new technology and really love new stuff.
For Slovakia we would like to show modern and original ways of presentation which AR represents itself. We create the craziest ideas, which could be applicable into the virtual reality. We rise to the challenges and we are looking forward to the each component made from AR!Product AR digital guide has arised from agency Strategic s.r.o. which is interested in advertising and marketing strategy. Strategic agency has worked since 2008 like gradually profiled company, which offer original and non-standart solutions and forms of presentation.
Augmented reality is original, remarkable and interactive way of prezentation, education and fun.
AR- augmented reality is a new angle of vision to the real envirmonment, which is suplemment by virtual content. This is visible on the displays of smartphones and tablets. Through the appication in these devices will amplify information value of the object under examination. Easy to watch, rate, like, buy, play or educate. There are an unlimited number of virtual elements which are applicable to the real world. Let´s take a look at them!
Interesting facts about augmented reality:
The term „virtual reality“ has been created in 1989 by Jaron Lanier who also made the first one commercial company, which applied virtual world into the real one.
We are exposed to using the AR technology for many years: visualization used on TV news and weather report was the first AR application in television.
30% users of mobile , who have data planes in developed markets will use AR once a week in 2014. ( source: Ypulse and youth market research).
It should be download more than 2,5 billion AR application per year up to 2017, games primarly.
These digital components we can apply to augmented reality system:Video, 3D models, interactive control, connection with social sites and pages. It is possible to hide other format of information into the subject, photo, sheet of paper, or interier/exterier objects. Available for iOS and ANDROID. NEEDS NO HARDWARE!
static, animated or interactive
voice recording, music, comment
different lenghts , with / without sound
full screen photo or applied on object
hyperlink, clickthrough, social
Try app AR digital guide! Follow these instructions:
2. Download the app a while to install, download these files with markers:
These files you can print or display them on the screen
3. Run the AR digital guide, aim at your marker and discover hidden content ...
Augmented reality in museums...
Augmented reality in the world